To inspire health and healing by putting patients first - ALWAYS.
Position Summary The marketing manager is responsible for the management of the marketing and communication strategies and plans set forth by the vice president of marketing and education. The manager serves as the internal and external communication lead person and actively ensures that local media relationships are positive and beneficial to the growth and positioning of Great Plains Health.
Manages the day-to-day operations of the marketing and communication department.
Develops positive working relationships with media representatives, community leaders, physicians, senior leaders, directors and employees.
Manages the marketing, advertising and public relations functions of assigned service lines, departments, clinics and/or projects and ensures that respective marketing and communication plans are implemented each year.
Serves as the lead internal communication agent, developing and distributing the CEO newsletter, ensuring that communication boards and the Intranet are current and that GPOnline and GPTV announcements occur on schedule. Cultivates print, broadcast, digital media and vendor opportunities, ensuring the best value for our corporate advertising purchases.
Serves as a web content expert for gphealth.org, employing new innovations to the site and ensuring information is current and accurate.
Strengthens and protects the Great Plains Health brand through strict adherence to Great Plains Health brand standards, quality writing and the coordination of professional design.
Stays current with trends, innovations, issues and best practices in marketing and public relations and the health care industry.
Serves as an active and consistently visible public relations ambassador of Great Plains Health.
Complies with hospital policies and embodies the Great Plains Health standards of behavior.
Independent health system in west-central Nebraska serving a three-state geographic area. 116-bed modern facility, 15 medical clinics with 30 outreach divisions, Foundation, durable medical equipment company, retirement center, and clinically integrated network. Excellent leadership. Value-driven organization. Located in North Platte, Neb., population 25,000.