Position Summary: Austin Graduate School of Theology is seeking a vibrant, energetic, positive Christian leader with a mature outlook to serve as the Director of Recruiting and Enrollment Marketing. AGST is located in Austin – a dynamic city in the heart of Texas. This critical position recruits both graduate and undergraduate students, plans and executes the enrollment marketing efforts, and tracks all relevant recruiting and admissions data. Austin Grad is implementing an exciting, bold new strategic plan, and the individual in this role will have the opportunity to develop and implement a more refined recruiting and recruiting marketing operation. Austin Grad, an independent seminary accredited by the Southern Association of College and Schools Commission on Colleges,* offers theological education at the undergraduate and graduate level, and the expansion of online programs is currently under consideration.
Create and execute a structured, measurable enrollment management/recruiting marketing plan to increase student enrollment, particularly in degree-seeking programs.
Personally identify, cultivate and recruit graduate and undergraduate students, guiding them through every step of the process until they are enrolled in classes.
Manage the recruiting marketing process, and follow up with contacts rapidly and effectively.
Build an effective recruiting marketing system and infrastructure (technology/database, communication templates, planning schedule, outreach schedule, etc.).
Develop strong relationships with churches and church leaders in the Austin area, with a focus on student recruiting.
Effectively involve faculty/administration in outreach to prospective students (for example, through seminars, blogs, publications, campus tours, etc.) and consult with them as needed in the ongoing evaluation of recruitment activities.
Consistently and accurately track student contacts through recruiting stages (prospect, inquiry, applicant, matriculant, retention).
Leverage technology/marketing tools to build name recognition and attract new students (e.g., Hub Spot, blog, paid online ads, social media, eblasts, website, etc.).
Desired Candidate Qualities and Experiences
Experience in school/college/university recruiting or enrollment management with a proven track record of success (experience in graduate recruiting, recruiting of non-traditional students and/or recruiting for a theology program/school preferred)
Strong, active, church-attending Christian whose faith is central to daily life
Experience using student tracking systems and recording/analyzing recruiting-process data
Familiar with/experience utilizing effective marketing strategies/tools/lists for recruiting students
Technology/social media savvy
Strong written and oral communication skills
Gifted in persuading students to enroll and in seeking out potential new students
Self-starter and collaborative team player
Demonstrated ability to research best practices and to implement new ideas
Highly values/appreciates diversity (ethnic/racial, religious, gender); comfortable in diverse settings
Goals driven; has need to "win"; to set big goals and achieve them
Demonstrated balance of people-oriented and analytic/strategic
Highly organized and exceptional at follow-through
Comfortable cold-calling, meeting with new people daily
Familiarity with Texas (particularly Austin-Houston-San Antonio markets) a plus
Requires locating in Greater Austin area
Benefits include significant tuition discount for employee, spouse and children
Retirement benefits (5% match in a TIAA-Cref account)
Positive, Christian environment
Start date: as soon as available
Dr. Stan Reid: firstname.lastname@example.org, 512-672-9800 (cell)
Austin Graduate School of Theology, 7640 Guadalupe St., Austin, Texas 78752, www.austingrad.edu.
* Austin Graduate School of Theology is accredited by the Southern Association of Colleges and Schools Commission on Colleges to award master’s and bachelor’s degrees. Contact the Commission on Colleges at 1866 Southern Lane, Decatur, Georgia 30033-4097 or call 404-679-4500 for questions about the accreditation of Austin Graduate School of Theology.
About Austin Graduate School of Theology
Austin Graduate School of Theology is a century-old, accredited seminary in Austin, Texas, with highly credentialed faculty and a reputation for rigorous academics. Offering master’s and bachelor’s degrees, we prepare Christian leaders for careers as preachers, ministry leaders and biblical scholars. We also equip individuals from any profession with deeper Bible knowledge so they can effectively communicate and represent the Christian faith. AGST attracts many working professionals who want to advance their careers or change careers, in addition to traditional-age students ready to launch into ministry work. The student population is richly diverse ethnically/racially, religiously and culturally, and the men and women who comprise the Austin Grad community greatly appreciate this vital aspect of the campus environment.
We welcome and encourage students from all Christian backgrounds to fully participate in our close-knit learning community. Our vision is to equip Christians with a depth of knowledge that allows them to effectively teach the gospel to others, spreading the love of Christ around the world. At a time of great change in churches and Christianity, our desire is to c...reate strong, healthy church communities filled with biblically literate Christians who are passionate about reaching the lost.