This position will serve as the Local Foods Marketing Coordinator for Cornell Cooperative Extension Association of St. Lawrence County and will provide program coordination and support for the agriculture, local foods and Harvest Kitchen programs. This position will organize and coordinate activities and events relating to the promotion of direct market agriculture in St. Lawrence County and will provide administrative assistance in support of assigned agriculture programming efforts. This position will coordinate the development of a detailed map-able database of the Agriculture producers and direct market outlets in St. Lawrence County. This position will assist with the creation of a portfolio of St. Lawrence County direct market producers and coordinate marketing materials including a photo library of high-quality images of farms and farmers. This position will assist in data collection and database entry. This position will assist in the preparation of reports, presentations and any outreach materials to support identified projects. This position will conduct direct programming via social media efforts and will write, design/layout program flyers, newsletters, articles, etc. This position will serve as an accessible resource to program staff and volunteers as appropriate, and will utilize existing program resources and materials in program work. This position will assist in delivering and evaluating other agriculture educational programs as defined.
IMPORTANT INFORMATION FOR APPLICANTS:
PLEASE READ BEFORE APPLYING
All applicants must apply by close of day on June 21, 2018 to be considered for this position. All applicants must complete an application packet, which includes: cover letter, resume and three (3) references.
All External Applicants (including applicants currently employed by Cornell Cooperative Extension in Associations other than the Association advertising this career opportunity) must submit his/her application materials via the "APPLY" button located within this job posting.
All Internal Applicants (current employees working for the Association advertising this career opportunity) must apply online via his/her Workday account, which may be accessed here: http://workday.cornell.edu/.
Please contact Badra Rouhi, Association Finance & Personnel Manager at 315-379-9192 with questions.
This position is a part-time non-exempt position - 50% FTE, 20 hours per week. This position, based on eligibility, offers a comprehensive benefit package, to include: health and dental insurance, retirement, vacation, sick and personal leave.
Bachelor's Degree or equivalent education (Associate's Degree and 2 years of transferrable program/functional experience).
Experience relevant to the role of the position.
Valid NYS Driver's License and the ability to meet the travel requirements of the position including, but not limited to: traveling to prepare stories and content.
Ability to meet acceptable background check standards (DMV and criminal background checks).
Ability to work flexible hours which may include evenings and/or weekends, as appropriate.
Must have strong oral, written, editorial and interpersonal communication skills.
Strong project management skills and the demonstrated ability to produce results.
Demonstrate sound judgment, creativity, time management and problem-solving skills.
Must be able to work independently while supporting the efforts of an overall team experience in designing promotional materials such as brochures and flyers.
High level of competency in technology, including, but not limited to: social media outlets (Facebook, Instagram, etc.); Microsoft Office Suite Programs (specifically PowerPoint and Excel); electronic web content production and the ability to utilize computer technologies for educational and communication purposes.
Related experience in public relations, communications, journalism, public affairs, graphic design or related fields in higher education.
Experience with database programs.
Demonstrated ability to plan, coordinate and manage on-going, moderately complex projects.
Working familiarity with photography techniques.
Demonstrated ability to relate to diverse audiences.
Experience with Adobe Creative Suite, Photoshop and InDesign.
Flexible; comfortable experimenting with new technology.
Ability to promote cooperation and collaboration among internal and cross-functional team members.
Delivery - 5%
Work to foster awareness and acceptance of agricultural sectors, methods and policies to address community and individual needs and consider diverse audiences.
Provide program outreach via mass media, specifically social media (i.e. Facebook, Twitter, websites). Content will address production agriculture; horticulture; local food programs.
Serve as subject matter resource in the area of agricultural marketing and provide standard responses.
Serve as a team member and cooperate with the entire Association and programming staff to achieve Association program delivery goals.
Evaluation - 5%
Implement program evaluation as designed.
Assist in the interaction with program participants to obtain evaluation data, to include: evaluating effectiveness of classes and instructors within the production agriculture, local foods and Harvest Kitchen programming.
Direction - 5%
Assist with planning and directing the creation of a photo library of agricultural producers and corresponding promotional stories and marketing materials.
Provide limited-complex administrative tasks in the planning of educational programs, including appropriate use and type of social media to disseminate information for production agriculture, Harvest Kitchen and local foods.
Assist Local Foods Program Leader and other program staff with planning the delivery of established educational program goals.
Assist Local Foods Program Leader with identifying, anticipating, recommending and planning for assigned program needs/supplies.
Provide administrative assistance in planning the direction of mass media efforts.
Management - 5%
Solve problems and resolve conflicts that arise in program area in accordance with existing policies and procedures.
Provide low-complexity administrative management of established educational program goals.
Assist in guiding the implementation of the program area budgets.
Provide low-complexity administrative tasks in guiding the implementation of communication strategies to support program efforts.
Coordination/Operation - 75%
Provide moderately-complex coordination and administrative support tasks for the planned activities and program initiatives for agriculture, local foods and Harvest Kitchen programs.
Write, design and produce communications and marketing materials, including standardized communication templates and branding opportunities.
Develop, write, post and regularly refresh feature stories and program highlights, which may include PowerPoint presentations, brochures, video, podcasts, one-pagers, posters, trade show exhibits, newsletters, talking points, impact statement, social media content, etc.
Coordinate and assist the Local Foods Program Leader with the collection of agricultural producer data and information necessary to write promotional stories.
Coordinate the collection high quality photos for use in a portfolio of direct market producers in St. Lawrence County.
Provide administrative support to the Local Foods Program Leader as directed. Assist in the coordination of program classes, workshops and events.
Coordinate, compile and organize existing program resources and program materials.
Under the direction of the Local Foods Program Leader, coordinate and assist with special projects and outreach efforts as instructed.
Effectively maintain existing professional relationships with other agriculture agencies, organizations and businesses that promote effective communication and facilitate continued programming efforts.
Assist in preparation of reports, presentations and outreach materials to support the Local Foods Program Leader's assigned program areas.
Provide outreach to any and all groups identified as important to the development of assigned projects and programs.
Assist with administrative support for the preparation of grant applications.
Professional Improvement and Other Duties as Assigned - 5%
In cooperation with Supervisor and/or Executive Director, jointly develop and pursue a professional development plan as a means to increase competencies relative to position accountabilities and to address changes in programming and association priorities.
Collaborate in activities that are in general support of Cornell Cooperative Extension including but not limited to attendance at staff meetings, timely reporting of expenses, working with other staff, general marketing of Extension programs and other duties as assigned.
Health and Safety - Applied to all duties and functions.
Support the Association to maintain a safe working environment.
Be familiar and strive to follow any applicable federal, state, local regulations, association health and safety policy/procedure/requirement and standard.
Act proactively to prevent accidents/injuries and communicate hazards to supervisors when identified.
EEO/EPO and Policy - Applied to all duties and functions.
Appreciate and embrace diversity in all interactions with clientele, staff, volunteers and the public.
Assist the Cornell Cooperative Extension System in reaching out to diverse audiences.
Be aware of, and adhere to, established Cornell Cooperative Extension Association of St. Lawrence County policies and procedures.
Contribute to the overall success of the organization by performing all assigned duties in a professional, timely, and accurate manner.
Equal Opportunity Employment
Cornell Cooperative Extension is an employer and educator recognized for valuing AA/EEO, Protected Veterans, and Individuals with Disabilities.
Association Program Coordinator II
Pay Rate Type:
Number of Openings:
Cornell Cooperative Extension is a collaboration among Cornell University, the United States Department of Agriculture, the State of New York, and the residents of New York State. Per NYS Law, county and regional extension service associations are subordinate government agencies. This employment opportunity is with the entities listed and not with Cornell University.
Cornell Cooperative Extension is an employer and educator recognized for valuing AA/EEO, Protected Veterans, and Individuals with Disabilities. Individuals who bring a diverse perspective and are support of diversity are strongly encouraged to apply.
Internal Number: WDR-00014900
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