Founded in 1863, Boston College is a Jesuit, Catholic university located six miles from downtown Boston with an enrollment of 9,150 full-time undergraduates and 4,420 graduate and professional students. Ranked 31 among national universities, Boston College has 758 full-time and 1,096 FTE faculty, 2,750 non-faculty employees, an operating budget of $956 million, and an endowment in excess of $2.2 billion.
The Associate Director will work closely with the Director of Annual Giving, Marketing & Participation to develop and implement the annual fundraising and outreach strategy for the Boston College Annual Giving, Marketing & Participation program, including oversight of direct marketing for the 1863 Society for leadership annual giving donors ($1K+) utilizing mail, email and web-based giving channels.
He/she will provide recommendations to help reach collective annual giving goals and serve as a leader on the Annual Giving, Marketing & Participation team by assisting with the development of effective solicitation and stewardship pieces to improve results for challenging segments.
Other responsibilities include monitoring internal direct mail appeals, and gift acknowledgement mailings via mail and email, and the management of electronic marketing pages as it relates to these solicitations. Provides assistance to the Purchasing Department for the vendor bidding process, management of the direct marketing budget, monitors online giving activity, as well as reporting and statistical analysis of all direct marketing projects to ensure accuracy and integrity of direct mail and e-mail marketing data. Also oversees direct marketing production as it relates to the Athletics annual giving program.
The Associate Director manages an Assistant Director, Telemarketing and will oversee the strategy for the phone program, which includes data management, messaging, and reporting. He/she will coordinate with software vendor and BC's Advancement Information Systems to ensure the phone program is fully functional throughout the year and up-to-date with calling software and technology.
He/she will maintain and foster relationships with vendors related to direct mail, email and web-based tools the Marketing & Participation team utilizes to achieve results, while effectively representing the interests of Boston College. The Associate Director will ensure work flow goals are met and provides analysis of direct marketing program results to Annual Giving leadership and colleagues within University Advancement. Provide consistent and up-to-date reports on results and successfully conveys and implements improvement recommendations.
To be successful, the Associate Director must have an understanding of direct marketing fundraising best practices and data analytics for all main direct marketing channels including mail, email, online giving and phone. In addition, the Associate Director must be comfortable working with databases and software. Data analysis, technical competencies such as facility with a sophisticated database and desktop programs is required.
Hiring Range: $59,900 - $74,850; salary commensurate with relevant experience.
This position requires a Bachelor's degree and either a minimum of three years professional fundraising experience in annual giving and/or telemarketing or a combination of professional fundraising and other directly related experience with proven organizational and management skills, preferably in an institution of higher education in a campaign environment or in comparable settings. Aptitude for analysis and understanding data and numbers is important. The position requires excellent spoken, written and interpersonal skills, superior proofing skills, and a keen eye for detail. A demonstrated ability to speak and write persuasively about higher education and the Jesuit tradition is highly desirable. Ability to use Dell Laptop computers and relevant software applications, such as E-Mail, MSWord, and MSExcel, is expected. To be successful, must be a mature team player who is highly motivated and dedicated to the goals of advancing higher education. A commitment to Jesuit Catholic education and the goals and values of Boston College are critical.
Some travel, evening and weekend work is required to fulfill job responsibilities.
Boston College conducts background checks as part of the hiring process.
Boston College is an Affirmative Action/Equal Opportunity Employer and does not discriminate on the basis of any legally protected category including disability and protected veteran status. To learn more about how BC supports diversity and inclusion throughout the university please visit the Office for Institutional Diversity at http://www.bc.edu/offices/diversity.
Internal Number: 2049
About Boston College
Boston College is one of the nation's best and most selective universities, with U.S. News & World Report ranking Boston College 31st among national universities, and Forbes ranking it 26th in its 2012 America's Best Colleges listing. Boston College confers more than 4,000 degrees annually in more than 50 fields of study through eight schools and colleges. Faculty members are committed to both teaching and research having earned nearly $60 million in research grants in the last year alone. The University has made a major commitment to academic excellence. As part of its Strategic Plan, Boston College is in the process of adding 100 new faculty positions, expanding faculty and graduate research, increasing student financial aid to more than $128 million annually, and widening opportunities in key undergraduate programs, such as international study, internships and student formation.