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MARKETING AND COMMUNICATIONS SPECIALIST
University of Washington
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MARKETING AND COMMUNICATIONS SPECIALIST
University of Washington
Details
Salary:
Open
Type:
Full Time
| As a UW employee, you have a unique opportunity to change lives on our campuses, in our state and around the world. UW employees offer their boundless energy, creative problem solving skills and dedication to build stronger minds and a healthier world. UW faculty and staff also enjoy outstanding benefits, professional growth opportunities and unique resources in an environment noted for diversity, intellectual excitement, artistic pursuits and natural beauty. All of which has allowed the UW to be nationally recognized as a “Great College to Work For” for six consecutive years. The Department of Surgery is a large clinical academic department within the School of Medicine with broad reach across UW Medicine, the WWAMI region, nationally and internationally. The activities of the Department cross a broad spectrum of surgical clinical practice, education, and research with a mission to engage future residents and fellows, alumni, current and former faculty and friends of the Department about the strategic goals and accomplishments of the Department through a variety of communication channels and platforms. The purpose of this position is to develop, analyze and implement strategic marketing and communications initiatives that represent the Department of Surgery (DoS) at the highest level. The Program Administrator for Communications and provides communications, public relations, marketing, and advancement resources to support the clinical, educational and research missions of the Department of Surgery. This position will also work closely with other marketing, communications and advancement professionals across the School of Medicine (SoM) and UW Medicine to ensure consistent messaging that positions the UW as a leading institution. A proven track record of client management, campaign development, execution and reporting will be vital for success in this role. This position will report to the Vice Chair, Finance and Administration, with matrixed direction from the Chair of the Department. The duties of this position fall into three areas: 1) Development and execution of marketing strategy, including promotion of philanthropic opportunities = 50%; 2) Planning, creation and analysis of content strategies for communications = 30% 3) Related project management, such as the Web Governance committee = 10%; 4) Supervision of Public Information Specialist = 10%. POSITION COMPLEXITIES: The Program Administrator for Marketing and Communications requires a dedicated and creative thinker with a track record of excellent verbal and written communication skills who can manage multiple high-value projects at one time. A high level of organization and a keen understanding of Department’s mission is also critical, as the Program Administrator will be tasked with implementing a comprehensive marketing and communications strategic plan, maintaining a strong brand for the Department’s programs and activities, and developing and managing external communications in close collaboration with the UW Medicine communications team to share accurate and reliable information. POSITION DIMENSIONS AND IMPACT TO THE UNIVERSITY: The Department of Surgery is one of the most highly visible clinical departments in the nation. The Program Administrator serves as a representative of the Department and UW in communications with internal and external individuals and organizations. Clear and comprehensive coverage of Department research, education, training and outreach activities serves to enhance potential public and private funding for the Department and for UW. POSITION RESPONSIBILITIES Development and execution of marketing strategy, including promotion of philanthropic opportunities = 50% Planning, creation and analysis of content strategies for communications = 30% Related project management, such as the Web Governance committee = 10% Supervision of Public Information Specialist = 10% REQUIRED JOB QUALIFICATIONS OTHER REQUIRED QUALIFICATIONS DESIRED QUALIFICATIONS Application Process: The application process for UW positions may include completion of a variety of online assessments to obtain additional information that will be used in the evaluation process. These assessments may include Work Authorization, Cover Letter and/or others. Any assessments that you need to complete will appear on your screen as soon as you select “Apply to this position”. Once you begin an assessment, it must be completed at that time; if you do not complete the assessment you will be prompted to do so the next time you access your “My Jobs” page. If you select to take it later, it will appear on your "My Jobs" page to take when you are ready. Please note that your application will not be reviewed, and you will not be considered for this position until all required assessments have been completed. | |||
Internal Number: 186889
About University of Washington
Founded in 1861, the University of Washington is one of the oldest public institutions in the west coast and one of the preeminent research universities in the world. The University of Washington is a multi-campus university comprised of three different campuses: Seattle, Tacoma, and Bothell. The Seattle campus is made up of sixteen schools and colleges that serve students ranging from an undergraduate level to a doctoral level. The university is home to world-class libraries, arts, music, drama, and sports, as well as the highest quality medical care in Washington State and a world-class academic medical center. The teaching and research of the University’s many professional schools provide undergraduate and graduate students the education necessary toward achieving an excellence that will serve the state, the region, and the nation. As part of a large and diverse community, the University of Washington serves more students than any other institution in the Northwest.
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