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Marketing Manager
University of Minnesota, Twin Cities
Salary range: $59,000 - $65,000, DOQ POSITION OVERVIEW: This position is responsible for providing marketing direction and implementation as well as public relations for assigned areas of Student Unions & Activities (SUA) and Student Affairs. These may include: University Job & Internship Fair, Multicultural Student Engagement, Greek Life Leadership Minor, Homecoming, Spring Jam and national acts planned by coordinators. The position reports to the Marketing Director and is part of the marketing team which serves the department. DUTIES AND RESPONSIBILITIES:
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Required Qualifications: Degree in Business, Project Management, Communications, Marketing, or related field plus 6 or more years professional experience. Candidate must demonstrate effective written and oral communication skills, and a strong customer service orientation. Must have experience leading teams and leading without authority. Must be able to communicate deadlines clearly and expectations with other departments Experience in creating marketing strategies and tactics. Experience in writing marketing plans and interpreting business plans, conducting research, developing collateral materials, coordinating promotions and events, managing a brand and product development is strongly preferred. Social media knowledge. Interest or experience in working with college students, or knowledge of college student develop theory/practices. Proficient in MS Word, Excel, Power Point. Preferred Qualifications: Agency Account Executive or Assistant Account Executive experience. Event marketing and planning experience within a University environment is a plus. Candidate should be a self-starter and able to exhibit creativity and have the ability to handle multiple tasks under tight deadlines, prioritize workload, and function as a team. Data analysis (survey data, traffic reporting etc.) experience. Experience working with some design programs desirable. Knowledge or experience working with students in a student union or university environment. Supervisory experience preferred, specifically with student employees. Higher Education experience is a plus. |
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