| Job Description: Consumer Insights and Marketing Analytics Director Collaborate with Innovative 3Mers Around the World Choosing where to start and grow your career has a major impact on your professional and personal life, so it's equally important you know that the company that you choose to work at, and its leaders, will support and guide you. With a diversity of people, global locations, technologies and products, 3M is a place where you can collaborate with 96,000 other curious, creative 3Mers. "For more than 30 years at 3M, I've seen firsthand how it's a place where curious, creative and collaborative people thrive and build a rewarding career. As a leader in this company, my goal is to ensure each 3Mer sees and feels the positive impact we're making around the world" - Mike Roman, chief executive officer and chairman, 3M This position provides an opportunity to transition from other private, public, government or military environments to a 3M career. The Impact You'll Make in this Role The Director, Consumer Insights and Marketing Analytics position, is responsible for delivering insights and recommending action based on consumer research and marketing analytics initiatives across such well-known brands as Post-it(r), Scotch(tm), Command(tm), Filtrete(tm) and Scotch-Brite(tm). As a Director of Consumer Insights, you will have the opportunity to tap into your curiosity and collaborate with some of the most innovative and diverse people around the world. Here, you will make an impact by: - Collaborates with cross-functional teams to identify strategic questions for the business that can be solved by this team and champion the effectiveness of utilizing data, analytics, and insights to shape business and marketing plans
- Sets the strategy/choices to win for the teams defining the most critical items to work with the end application in mind
- Partners closely to understand stakeholder needs and ensure solutions are in place to meet ongoing demands and changing landscape across Consumer Insights, Advanced Analytics and Brand Experience and design recommendations that directly drive business impact
- Drives the development of analytical tools, technology, and data acquisition plans while identifying and prioritizing investments for analytics, insights, and data management
- Crafts strong stories that are inclusive of several types of data sources including internal behavioral data, qualitative and quantitative studies, and syndicated research to shape full stories of consumer and market driven data
- Leads with excellent team orientation and interpersonal skills and demonstrate the ability to build strong cross functional partnerships and work the matrix to reach project milestones as committed
Your Skills and Expertise
To set you up for success in this role from day one, 3M requires (at a minimum) the following qualifications: - Bachelor's degree or higher (completed and verified prior to start) from an accredited institution
- Seven (7) years of consumer research experience and marketing analytics with at least five (5) years managing a team in a private, public, government or military environment
Additional qualifications that could help you succeed even further in this role include: - Masters Degree or MBA
- Experience in Consumer Packaged Goods consumer research/marketing analytics experience
- Global Marketing Experience
Travel: May include up to 20% Domestic Relocation Assistance: May be authorized (may be flexible to candidates outside of Minnesota) Must be legally authorized to work in country of employment without sponsorship for employment visa status (e.g., H1B status). Supporting Your Well-being 3M offers many programs to help you live your best life - both physically and financially. To ensure competitive pay and benefits, 3M regularly benchmarks with other companies that are comparable in size and scope. Resources for You For more details on what happens before, during and after the interview process, check out the Insights for Candidates page at 3M.com/careers. Learn more about 3M's creative solutions to the world's problems at www.3M.com or on Twitter @3M. Responsibilities of this position include that corporate policies, procedures and security standards are complied with while performing assigned duties. 3M is an equal opportunity employer. 3M will not discriminate against any applicant for employment on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or veteran status. Please note: your application may not be considered if you do not provide your education and work history, either by: 1) uploading a resume, or 2) entering the information into the application fields directly. 3M Global Terms of Use and Privacy Statement
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