Under the direct supervision of the Director of Marketing, Productions, and Fan Engagement the Graduate Assistant for Athletics Marketing will assist in development, coordination, and implementation of marketing and promotional efforts. The selected candidate will be an integral team member with duties that include:
Execute a comprehensive marketing plan to nurture, solicit, close, and steward athletic corporate sponsors with an emphasis on increasing revenue, raising attendance, and enhancing in-game promotions to maximize the fan experience. (75%)
Coordinate all activities with game operations staff on fulfillment of corporate sponsorship requirements, to include, but not limited to venue signage, in-game promotions, giveaways, print and digital collateral, and other in-venue sponsorship activation items as necessary. (15%)
Assist Marketing Director to leverage existing campus and community resources to broaden awareness of athletic events by establishing, developing, and maintaining engagement with on-campus departments and community partners to encourage participation, grow the Bearcat brand and drive the overall strategic growth of the University. (10%)
Compensation: Selected candidate will receive a 50% tuition and fee waiver as well as a $3,000 stipend per semester. Graduate Assistants work approximately 20 hours per week during the school year. Graduate Assistantships may be renewed for one additional year. The application fee for Graduate Programs is free.
Candidate must be accepted into a Lander University Graduate Program and be willing to relocate or commute to Greenwood, S.C.
For a list of Lander Graduate Programs visit https://www.lander.edu/academics/graduate-studies
Direct any questions regarding this opportunity to firstname.lastname@example.org
About Lander University
About Lander University Athletics
NCAA Division II
Lander Athletics is an NCAA Division II athletics department, located in Greenwood, S.C. A charter member of the Peach Belt Conference, Lander Bearcat Athletics sponsors 18 varsity sports programs that are perennially competitive at the state, regional, and national level.