Assists in the development and implementation of a comprehensive marketing plan designed to increase attendance and enhance the fan experience at intercollegiate sporting events. Assists with group ticket sales as well as the fulfillment and successful execution of corporate sponsorship.
Assists in the development and enhancement of in-game promotions to maximize the fan experience
Assists with implementing marketing initiatives to increase attendance at intercollegiate sporting events while working closely and communicating effectively with coaches and staff
Assists in developing a plan for group ticket sales at athletic events
Assists in compiling season wrap-ups for various sports, to include attendance analysis, promotion details, ticket promotions and expenses
Assists in mentoring the student marketing team at events
Assists with the fulfillment of corporate sponsorships
Acts as a mentor to student assistants at athletic marketing events
Knowledge, Skills, & Abilities
Able to handle multiple tasks or projects at one time meeting assigned deadlines
Excellent interpersonal, initiative, teamwork, problem solving, independent judgment, organization, communication (verbal and written), time management, project management and presentation skills Proficient with computer applications and programs associated with the position (i.e. Microsoft Office suite) Strong attention to detail and follow up skills Strong customer service skills and phone and e-mail etiquette
Educational Requirements Bachelor's from an accredited institution of higher education in related field or an equivalent combination of relevant education and/or experience
Required Experience One (1) year of marketing and/or related experience
Preferred Experience Previous experience in the marketing at an institution of higher education preferred Previous experience in athletic ticket sales and/or marketing Previous experience with collegiate athletics
About Kennesaw State University Athletic Association
Kennesaw State University (KSU), the third-largest university in the University System of Georgia, is a comprehensive university with expanding undergraduate and graduate programs in Kennesaw, Georgia, one of metropolitan Atlanta's burgeoning northwest suburban communities.Founded in 1963, Kennesaw State is located in Cobb County on a beautifully landscaped and pedestrian-friendly campus of 240 acres within easy access of Interstate 75 and the northwest quadrant of Georgia. Nearly 40,000 commuter and residential students, including more than 1,700 from 136 countries, pursue their undergraduate and graduate studies at Kennesaw State. The student body is a mix of traditional and nontraditional students with an average age of 26. Approximately 20 percent of students are members of ethnic minorities.Kennesaw State students can choose majors from more than 60 bachelor's and master's degree programs, including undergraduate degrees in education, health, business, the humanities, the arts, science and math. Graduate degree programs are offered in professional concentrations including nursing, business, information systems, conflict management, education and professional writing. KSU has ...continued to expand its graduate programs by adding a new Doctorate of Education in Leadership for Learning in 2006 - the first doctorate in the university's history. The Kennesaw State Owls compete in the Atlantic Sun Conference in NCAA Division I intercollegiate athletics, enjoying the first full season as a Division I member in 2005-06. KSU has won more than five team championships since joining the NCAA during the 1994-95 school year, with numerous appearances at national championships dating back to KSU's days as a member of the NAIA. KSU won NCAA titles in men's basketball (2004) and women's soccer (2003). The former was the first NCAA basketball crown ever won by a Georgia college or university.