Description The Department of Management at Webster University in St. Louis, Missouri, is seeking an experienced and motivated Adjunct Professor to teach a graduate-level course in Marketing Analytics. The ideal candidate will have expertise in using Excel, R, and other data analysis tools to conduct various analyses, such as regression, optimization, MDS analysis, conjoint analysis, bundling analysis, and clustering analysis as well as data preparation and visualization. The primary goal of the course is to teach students how to use data analysis techniques to provide insights and make marketing related strategic decisions.
Prepare and deliver graduate-level courses in Marketing Analytics based on the course learning outcomes and syllabus.
Teach students how to use Excel, R, and other data analysis tools to conduct various analyses
Develop and deliver lectures, assignments, and assessments that align with course objectives
Provide timely and constructive feedback to students on their assignments and assessments
Advise and mentor students on research projects related to Marketing Analytics
Stay up-to-date with the latest developments in Marketing Analytics and incorporate them into the course material
Collaborate with other faculty members to make revisions to the Marketing Analytics course in order to maintain relevancy and continue improving it.
Graduate level courses typically meet one evening per week for nine weeks.
Location: Webster Groves Campus-WEBG
A masters degree* in Marketing, Statistics, or a related field
Strong expertise in using Excel and R to conduct various analyses as listed.
Strong communication and presentation skills
A commitment to student success and the ability to motivate and inspire students to learn
A terminal degree* in Marketing, Statistics, or a related field
At least five years of professional experience related to Marketing Analytics
At least three years of experience teaching Marketing Analytics at the graduate level
Experience using other data analysis tools, such as SPSS, SAS, or Python, is a plus
A record of research publications in Marketing Analytics is a plus
*All academic degrees earned in the U.S. shall have been awarded by regionally accredited institutions, and faculty shall provide documentation thereof. For faculty whose degrees are earned abroad, official transcripts must be submitted to and evaluated by the appropriate academic unit.
Department Management Department-MNGT
Special Instructions For Applicant Special Instructions to Applicants: If you are unable to submit your documents online, send them to:Adjunct Faculty -Business School, St. Louis/Webster Groves, MOHuman Resources Jobs470 E. Lockwood AvenueSt. Louis, MO 63119Required Documents:Cover Letter-Letter of InterestCurriculum VitaeOptional Documents: TranscriptsEvidence of Teaching Effectiveness
Physical Demands The demands of teaching and material used in classroom
With its home campus in St. Louis, Missouri, USA, Webster University comprises an action-oriented global network of faculty, staff, students and alumni who forge powerful bonds with each other and with their communities around the globe. Founded in 1915, Webster is a private non-profit university with students studying at campus locations in North America, Europe, Asia and Africa and in a robust learning environment online. The university is committed to ensuring high-quality learning experiences that transform students for global citizenship and individual excellence.