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Charles Jolley
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Director, Annual Giving & Direct Marketing
The Director, Annual Giving & Direct Marketing will provide leadership and management for a comprehensive annual giving program to drive the acquisition and maintenance of donors and dollars. Specifically responsible for developing and implementing an annual giving and annual giving marketing strategy to expand Babsonâ™s donor base and increase annual giving from all constituencies inclusive of alumni, parents, faculty, staff, students, corporations/foundations, and friends, providing analysis of campaigns and fundraising activities, and managing annual giving operations.WHAT YOU WILL DOEstablish and execute an annual giving and annual giving marketing strategy and outreach plan to successfully contact the entire pool of
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