Director of Marketing and Public Relations (BSWRI) in Dallas, TX for Baylor Scott & White Health

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Director of Marketing and Public Relations (BSWRI)

JOB SUMMARYDir Marketing and Public Relations for Baylor Scott & White Research Institute (BSWRI) is responsible for planning, developing, and implementing marketing programs, which includes internal and external communications, consumer or physician-targeted marketing, and public relations for BSWRI. The role will oversee stakeholder and patient communications for Baylor Scott & White Research Institute-led programs and studies. Develops short and long-term strategies to increase research participation and attract new researchers and studies, strengthen the BSWRI brand, and grow recognition with funding agencies. Conducts analysis of healthcare research trends and assesses opportunities to inform the marketing and PR strate

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