1. Manages relationships with external media sources. Pursues media coverage creatively and aggressively. Responds to inquiries from national and international news media, student media, the University community and the general public. 2. Enhances the overall quality of media relations for key stakeholders by preparing them for media interviews. Manages relationships with key campus stakeholders with a high degree of professionalism, judgment and understanding of stakeholder goals. 3. Creates compelling story ideas and narratives; produces content for both external and internal channels; writes copy and social media posts and manages content. 4. Plans social media strategies for key University communications and programs. Monitors University social media assets for negative comments or misinformation. 5. Supports short- and long-term communication planning with insights into audiences, channels and culture; coordinates with other communications professionals to achieve institutional goals; leads the communications process within developed standards and protocols. 6. Supports effective response strategies, often in crisis situations requiring 24/7 attention and intense media/public scrutiny, and articulates the University's position via personal interviews or written responses. 7. Produces multimedia content and manages the work of graphic and web designers, student interns, printers, video producers and photographers. 8. Manages communication plans for all stakeholders by understanding the significance of campus initiatives and/or academic work; creates compelling stories and messages to translate the significance through language that is clear and accessible for public awareness. 9. Develops and maintains regular contact with media representatives in multiple disciplines. 10. Maintains the Yale brand and graphic identity standards; supports and maintains standard operating procedures; contributes to digital asset management. 11. May perform other duties as assigned.

Required Skill/ability 1:  Outstanding verbal and written communications skills. Proven ability to produce factual, compelling, and persuasive content. Proven ability to think analytically and articulate ideas in various communication formats. Proven ability in data visualizations. Skilled editor across multiple media, including articles, email, websites, and social media channels.

Required Skill/ability 2:  Excellent interpersonal and organizational skills. Ability to work independently and collaboratively as needed. Ability to build productive working relationships with staff and volunteers to achieve common goals. Ability to build long-term relationships with alumni and donors.

Required Skill/ability 3:  Demonstrable track record of building, managing, and leading individuals and teams. Demonstrated success in developing and managing multiple projects and deadlines from conception to completion with exceptional attention to detail.

Required Skill/ability 4:  Ability to work successfully and creatively in a fast-paced and changing environment while maintaining composure and a sense of humor. Willingness to learn new tools and stay abreast of marketing analytics trends.

Required Skill/ability 5:  Ability to participate in program events including evenings and weekends as needed. Demonstrable commitment to diversity, equity, and inclusion (DEI) and track record of building and leading diverse, inclusive teams.

Preferred Education:  Eight + years experience in communications and marketing in higher ed, nonprofit, or corporate settings. Experience in content creation, marketing strategy, branding, positioning, and public relations in alumni relations and development. Proficient with Adobe Creative Suite, Drupal or other web CMS, messaging systems & CRM platforms. Experience using social media for business applications.

Work Week:  Standard (M-F equal number of hours per day)

Posting Position Title:  Communications, Officer

University Job Title:  Director of Alumni Communications and Marketing

Preferred Education, Experience and Skills:  Eight + years experience in communications and marketing in higher ed, nonprofit, or corporate settings. Experience in content creation, marketing strategy, branding, positioning, and public relations in alumni relations and development. Proficient with Adobe Creative Suite, Drupal or other web CMS, messaging systems & CRM platforms. Experience using social media for business applications.

Bachelor's degree in English, Journalism, Communications or related field and five years of experience in public relations, journalism, television, corporate communications or agency work or an equivalent combination of education and experience. Demonstrated experience in developing communications for a range of media and working with creative professionals in design, photography or video.

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