? Strategic Event Planning and Execution: Develop and implement a comprehensive events plan that aligns with Dana-Farber?s strategic objectives and advances the Institute?s reputation and supports workforce retention, recruitment, and engagement during ramp up and including launch of the Future Cancer Hospital. Manage all aspects of event planning, including venue selection, catering, transportation, event promotion, and logistics. Oversee the setup, execution, and breakdown of events, ensuring all details are handled with precision and professionalism.
? Stakeholder Engagement and Collaboration: Build and maintain strong relationships with internal stakeholders, including senior leadership, the Board of Trustees, and the Department of Philanthropy. Work closely with internal teams and external vendors to ensure events are executed flawlessly and align with Dana-Farber?s mission and values. Represent the event marketing and management function on committees and workgroups, providing strategic input and ensuring alignment with organizational goals.
? Budget and Vendor Management: Create and manage budgets for each event, ensuring expenditures stay within allocated amounts. Negotiate contracts with vendors and service providers to maximize efficiency and minimize costs. Oversee relationships with external vendors, including event production companies, designers, and other partners, ensuring high-quality deliverables.
? Communications and Content Development: Develop messaging platforms, talking points, and promotional materials for events, tailored to diverse audiences such as staff, patients, donors, and external partners during ramp up and including launch of the Future Cancer Hospital. Oversee the creation of event-related content, including brochures, invitations, digital ads, videos, and social media posts. Ensure all communications reflect Dana-Farber?s values, achievements, and vision for the future.
? Monitoring and Continuous Improvement: Monitor event activities to ensure the satisfaction of attendees and alignment with organizational goals. Develop event feedback surveys and conduct post-event evaluations to identify areas for improvement and enhance future events. Handle any event-related issues or crises that may arise, ensuring swift and effective resolution.
? Maximizing Impact and Engagement: Design events that foster meaningful engagement with internal and external audiences, including faculty, staff, patients, donors, and the community. Measure event success through feedback, engagement metrics, and alignment with organizational objectives. Continuously explore innovative approaches to enhance the impact and reach of events.