Salary commensurate with education and experience.
Required Education:
4 Year Degree
Additional Information:
Telecommuting is allowed.
Reports to the Associate Operations Officer
Winston Preparatory School is seeking excellent candidates for a full-time Junior Marketing Associate to join our Central Team, which interacts with and helps support all of our campuses. The position is an immediate opening. Below is a bit of background information regarding our school network and the position:
Winston Prep is a national network of campuses offering students with learning disabilities, including dyslexia, executive functioning difficulties (ADHD) and nonverbal learning disorders (NVLD), a highly individualized, holistic, and responsive education. Our nationally-recognized model serves students through grade 12, along with offering a multi-faceted gap year(s) program for students who are not yet ready for college or the workplace. At Winston Prep, expert faculty carry out ongoing, in-depth assessments to cultivate a deep understanding of students, helping them to advance at a meaningful pace and giving them the tools to independently learn and grow. All of our campuses and Winston Online Program, provide intense skill remediation while fostering independence, resilience, responsibility, and self-awareness. Our campus locations include: New York City Connecticut, New Jersey, Long Island, and California. Our Transitions program has two locations: New York City and San Francisco.
The Junior Marketing Associate assists Winston Prep’s marketing and communication efforts and priorities throughout the network, with a particular emphasis on supporting with coordination and development of social media posts; some website maintenance, revisions and search engine optimization; advertising tracking and management; and support with creation of public-facing communications to promote open house attendance, fundraising initiatives, and other marketing priorities. The Junior Marketing Associate will work closely with the Associate Operations Officer and Senior Marketing Associate.
**Any necessary training will be provided and encouraged.
Responsibilities
Prepare weekly agendas outlining current progress of marketing efforts ahead of team meetings
Efficiently file photo assets for social media, development, and other marketing usage
Manage and maintain the advertising budget tracking spreadsheet
Assist with submitting contracts for signatures and invoices for payment
Monitor website/advertising campaign performance analytics and metrics
Assist with implementation of social media strategies that will support continued growth and awareness of our school network (Facebook, Instagram, LinkedIn, and YouTube)
Assist with preparing a monthly social media content calendar on Later.com platform (social media postings will focus on supporting admissions, program awareness, development, student life, and engagement) utilizing assets and language aligned with the Winston Prep mission
Assist with posting content developed in calendar (posts, stories, reels, etc.) to corresponding social media channels on a consistent basis
Drive brand awareness, engagement and audience growth across social media platforms
Respond to inquiries and comments on Winston’s Facebook, Twitter, LinkedIn, Instagram, and YouTube accounts using approved language
Research and stay informed of digital trends and tools for social media platforms and marketing
Assist with some website maintenance including text and photo updates and implementation of search engine optimization (SEO) recommendations (using Blackbaud platform)
Assist with producing public-facing communications to promote open house attendance, fundraising initiatives, and other marketing priorities.
Help ensure the adherence to Winston Prep’s brand, style, and voice in all marketing materials
Support the Associate Operations Officer and Senior Marketing Associate in preparation and delivery of any campaign and website performance tracking reports
Special projects and other duties as assigned
Minimum Requirements
Bachelor’s degree and 1-2 years relevant work experience, including demonstrated experience within communications and marketing fields
Proactive and exceptionally organized, able to meet deadlines
Knowledge of main social media platforms including analytics
Excellent written communication skills, including writing and editing
Ability to prioritize across many simultaneous projects and timelines; Self-driven
Expertise with G Suite applications
Web edit experience and familiarity with BlackBaud preferred
This position is full-time remote with in-person meetings and campus visits, primarily within the tri-state area, required at the discretion of the COO and AOO.
Salary Range: $40,000-50,000; commensurate with education and experience
Interested candidates should submit a resume and cover letter to: kpindych@winstonprep.edu.
Founded in 1981, Winston Preparatory School is a network of eight campuses, both physical and virtual, for students ages 8-21+ with learning differences such as dyslexia, executive functioning difficulties (ADHD), and nonverbal learning disorder (NVLD). Our model is based on an in-depth understanding of each student, which results in grouping by learning profile and precisely designed programming. Winston Prep accomplishes this through its Continuous Feedback System. Our expert faculty continually assess how a student is responding to their skill development plan and adjust our teaching approach based on that. Students also participate in a daily one-to-one session called Focus, designed to serve as the diagnostic, instructional, and mentoring centerpiece of their experience. At the high school level, students with appropriate levels of skill mastery may participate in college courses. For students ages 17-21+ needing more time to prepare for life beyond high school, Winston Transitions offers programming that is individually tailored to meet academic, social-emotional, employability, and life skills. Our Winston Online campus offers flexible and engaging program options for students across the country and overseas.