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Smith Jewish Academy is a growing K-8 Jewish day school at a transformative moment in its history. Following the largest philanthropic investment in school history, Smith recently launched a new name and brand identity and has experienced enrollment growth for three consecutive years.
The Director of Marketing and Communications will lead the school’s strategic marketing, branding, and communications efforts in partnership with the Head of School and senior leadership team. This individual will oversee institutional storytelling, enrollment marketing, advancement communications, brand management, and community engagement while leading a small marketing team.
This is a senior leadership role for a strategic, mission-driven professional who combines strong judgment and creative vision with the ability to execute and oversee high-quality work across multiple platforms. This is an immediate opening.
Strategic Marketing & Brand Leadership
Lead and execute an integrated marketing and communications strategy aligned with institutional priorities.
Strengthen and safeguard the Smith brand across all platforms and audiences.
Serve as a strategic communications adviser to school leadership.
Develop messaging that clearly communicates the school’s mission, educational philosophy, and community impact.
Enrollment, Advancement, & Community Engagement
Partner with admissions and advancement teams to support enrollment growth and fundraising initiatives.
Lead integrated campaigns for admissions, philanthropy, events, and institutional priorities.
Strengthen relationships with media contacts and community stakeholders.
Communications & Creative Oversight
Oversee marketing materials across print, digital, social media, website, email, multimedia, and advertising channels.
Supervise and support the Marketing Associate, who manages much of the school’s day-to-day communications production.
Ensure high-quality execution and consistency across all communications and creative assets.
Data, Analytics, & Operations
Monitor KPIs and audience engagement metrics to inform strategy and decision-making.
Manage marketing and advertising budgets.
Conduct market research and identify opportunities for audience growth and engagement.
Qualifications
Bachelor’s degree in marketing, communications, or related field required.
7-10+ years of marketing, communications, or brand leadership experience.
Strong writing, storytelling, project management, and strategic communication skills.
Experience leading integrated campaigns, digital platforms, and brand strategy.
Experience supervising staff and coordinating cross-functional initiatives.
Independent school, nonprofit, or mission-driven organizational experience preferred.
Familiarity with Jewish culture and/or the Twin Cities Jewish community preferred.
To Apply
Please include a résumé, cover letter, and portfolio or work samples in your application.
School Mission:
The Harold and Mickey Smith Jewish Academy, accredited by the Independent Schools Association of the Central States (ISACS), provides a positive environment focused on delivering a strong academic foundation in Jewish and General Studies. The school reflects and teaches respect for the diversity of Jewish life, challenging our students to exemplify the values of Judaism and demonstrate academic excellence.
Our vision is built on a strong synergy between students and faculty. Our educators inspire our students to find their passion and reach their highest potential, creating successful learners and leaders committed to the Jewish community, Israel, and the global community.
About Us:
Smith is located in St. Louis Park, Minnesota, in the western suburbs of Minneapolis. The school has its own wing on a larger campus shared with the Sabes Jewish Community Center.